Available in over 20 amazing flavors at convenience and grocery outlets in over 30 countries, Rockstar supports the Rockstar lifestyle across the globe through Action Sports, Motor Sports, and Live Music. ROCKSTAR Energy Drink is designed for those who lead active lifestyles – from Athletes to Rock Stars. Check out what comes next and follow and on Instagram. Together with ROCKSTAR Energy we will enhance the fan experience even further and to create unique content around our players. We will start strong into 2020 together with this new partnership. Together we will create many special moments and experiences for our fans in 2020”, says Stefan Wendt, mousesports CEO. “It makes us super proud that in ROCKSTAR Energy the next big brand decided to enter the esports space together with mousesports at its side. We’re very happy to see where this will take us. Together it’s easier to create amazing experiences for the fans and players. Within the large portfolio, there is a flavor for each of our athletes and of course a boost to practice even harder. Of course, it’s a gain for our players to have access to the ROCKSTAR Energy repertoire. Drüber‘ together!“, says Carl Windfuhr, Commercial Director Beverages PepsiCo. We are excited to break into the esports scene and to take mousesports to the next level. Obviously, with mousesports we have won a strong and well-known partner in this game. „We are absolutely thrilled to start the new year with such great news as of our partnership. Having acquired Rockstar last year, PepsiCo is now giving the energy drink brand a new push in international markets. Drüber.” We are “Ready, Willing & Able” to take this exciting step together. Energy drink Rockstar, recently acquired by Pepsi Energy company, has unveiled its new branding with its first major global campaign since its acquisition. They stand tall with their slogan: “Louder. Gaming is a rising topic for ROCKSTAR Energy, which is why they chose to partner with mousesports, one of the most recognizable brands in esports. ROCKSTAR Energy is very strong in supporting the music festival and extreme sports scenes. „We are excited to break into the esports scene and to take mousesports to the next level.“ – Carl Windfuhr, Commercial Director Beverages PepsiCo Together we set a milestone to bring esports to new heights. Our players will benefit from elevated energy levels during long practice hours. We are excited to bring new content to our fans and make the experience more immersive. ROCKSTAR Energy signed their first team partnership with the strongest German esports organization: mousesports. The new formulation includes added vitamin C and will further improve the taste, supported by a new pack design featuring a bolder logo and more. The new logo is shining bright on the jerseys of our players. Energy drink brand Rockstar is rolling out a new pack design and formulation for its Original flavour and multi-packs, to capitalise on the increasing demand for take-home formats. We at mousesports are extremely excited to announce our partnership with ROCKSTAR Energy. We ended 2019 with a bang and in 2020 it gets even louder.
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